SharpSpring Makes Marketing Automation Effective and Affordable for All

A robust yet affordable platform for marketing automation, SharpSpring is now helping all types of businesses optimize their marketing, drive more leads, and convert the leads to sales.

May 15, 2019 /MarketersMedia/ —

SharpSpring is steadily emerging as the fastest growing provider of marketing automation amongst businesses regardless of their financial and technical capabilities. This full-featured platform is currently used with satisfaction by over seven thousand businesses to drive more leads, turn leads into sales, and optimize their marketing. Available at a fraction of the cost of their competitors, SharpSpring offers a complete marketing automation solution comprising of behavior-based emails, campaign tracking, dynamic landing pages, blog builder, dynamic form builder, SharpSpring Social, CRM & sales automation, reporting and analytics, and anonymous visitor ID.

Marketing automation may be defined as software platforms that allow users to automate the processes of marketing and sales engagement for the purpose of generating more leads, increasing the conversion of leads to sales, and optimization of the return on investment. This helps marketers to automate different tasks that are repetitive in nature, such as sending business emails, social media maintenance, website interaction tracking, and much more. Experts suggest that a good marketing automation platform should integrate seamlessly with other sales and marketing tools including CMS, CRM, social media, meeting software, etc.

It is important to remember that marketing automation should never be used to spam the contacts. This tool is most effective when used to send relevant and personalized content to the contacts. Unlike other marketing tools with a single function, marketing automation offers numerous attractive features such as built-in CRM, landing page builder, social media management, reporting capabilities, etc. This remarkable tool, however, generates results only by putting together the right processes, strategy and effort.

A study carried out by VB Insight reveals that 80% of marketing automation users reported an increase in their leads. On the other hand, 77% reported an increase in their lead conversion ratio. Marketing automation is also an excellent tool for marketing agencies, offering benefits such as building higher-value relationships, generating recurring monthly revenue, and providing value to clients.

SharpSpring currently offers a number of month-to-month pricing plans for their customers without forcing them into long term contracts, starting from $450 per month for 1,500 contacts. The company also offers service plans designed specifically for marketing agencies and enterprises. All these plans come with unlimited support and dedicated account manager.

“With SharpSpring, I'm enabling clients to be proactive in their marketing efforts and drive more sales,” says an impressed client of the company. “SharpSpring connects everything together and saves a huge amount of time. There really is no better platform out there in terms of price, features, flexibility and scale.”

In order to help their clients make the most out of their marketing automation campaigns, SharpSpring offers numerous free resources based on the latest market research and trends.

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